Upcoming Regional Price Updates

Hey all,

We’re writing today to talk about something that, frankly, we know (mostly) sucks: starting on September 18, prices for virtual currency—RP, VP, LoR Coins, Wild Cores, etc.—will be adjusted on many regional servers. 

Before these changes go live, we’re offering extra bonus virtual currency on in-client purchases in regions where prices are going up. For example, in VALORANT, the 2050 VP bundle (which usually includes 1900 VP + 150 bonus) will now give you 300 bonus VP, making it a total of 2200 VP. These bonuses will start on September 4th, 9:00 AM PST for most regions. 

Note: The Korea, Taiwan, and Japan servers have alternate timelines, please see the disclaimer at the bottom of this article for timing of the price change and bonus virtual currency in those regions. 

Why and Why Now?

As the global economy changes, we sometimes need to adjust our pricing to account for shifts in exchange rates and local economies. With this update, we’re making changes that will impact all five of our live games and most regions. While some regions won’t see any changes right now, others will have price increases or decreases to better balance prices between regions.

With exchange rates always fluctuating, it’s important to try to balance prices across regions. When prices vary too widely, it opens the door for third parties to exploit these differences, using methods like VPNs and server transfers to buy currency at lower prices in one region and sell it for profit in another. In some regions, a significant portion — or even a majority — of currency purchases are made by these third parties or players from outside the region. 

We know that these changes are especially tough for players in regions with the largest increases, and we’re not thrilled about it either. The reality is that these adjustments are necessary to combat the manipulation we’re seeing in the system and to ensure that everyone is playing on a level field. Our hope is that by balancing currency values more consistently across regions, we can reduce the opportunities for exploitation and maintain fairness for everyone.

Price and Purchasing Changes

The percentages listed below reflect average price change and vary slightly depending on the bundle and payment method. The amount of currency from gift cards and codes will also be updated, so make sure to redeem them soon to ensure you get maximum value.

We’re also taking this opportunity to standardize our bundles so they’re more consistent for each game and region. For instance, the 1380 RP bundle will now be available across all regions in LoL PC, which means some regions will see changes in their bundles.

League of Legends PC & Teamfight Tactics

• Americas

  • Brazil: +20%

  • Canada: No change

  • Chile: -6%

  • LATAM regions with prices in USD: -11%

  • Mexico: -9%

  • Peru: -12%

  • USA: No change

  • Unlisted regions: No change
     

• Asia-Pacific & OCE

  • Australia: +5%

  • Hong Kong: +13%

  • India: -4%

  • Japan: +7%

  • Korea: +14%

  • Malaysia: +23%

  • New Zealand: +7%

  • Philippines: +40%

  • Taiwan: +33%

  • Thailand: +7%

  • Vietnam: +41%

  • Unlisted regions: No change
     

• Europe & MENA

  • CIS regions with prices in EUR: +13%

  • Czech Republic: -9%

  • Hungary: +7%

  • Poland: -4%

  • Romania: +8%

  • Turkey: +24%

  • Ukraine: +73%

  • Unlisted regions: No change
     

Legends of Runeterra

• Americas

  • Brazil: +14%

  • Canada: No change

  • Chile: +7%

  • Colombia: -16%

  • Mexico: -8%

  • LATAM regions with prices in USD: +12%

  • USA: No change

  • Unlisted regions: No change
     

• Asia-Pacific & OCE

  • India: +4%

  • Japan: +20%

  • Korea: +19%

  • Malaysia: +16%

  • Philippines: +7%

  • Vietnam: -4%

  • Unlisted regions: No change
     

• Europe & MENA

  • Czech Republic: -9%

  • Norway (PC prices): +12%

  • Poland (PC prices): -6%

  • Romania (PC prices): +5%

  • Saudi Arabia: -5%

  • Turkey: +63%

  • Ukraine: +64%

  • United Kingdom: -9%

  • Unlisted regions: No change
     

VALORANT

• Americas

  • Brazil: +14%

  • Canada: No change

  • Chile: +22%

  • Colombia: +6%

  • LATAM regions with prices in USD: Some regions will see a decrease of -15% while others an increase of 12% to standardize prices across LATAM.

  • USA: No change

  • Unlisted regions: No change
     

• Asia-Pacific & OCE

  • India: -6%

  • Japan: +20%

  • Korea: +14%

  • Malaysia: +16%

  • Philippines: +7%

  • Unlisted regions: No change
     

• Europe & MENA

  • Czech Republic: -9%

  • Hungary: +11%

  • Norway: +12%

  • Poland: -6%

  • Romania: +5%

  • Turkey: +15%

  • Ukraine: +66%

  • Unlisted regions: No change
     

League of Legends: Wild Rift

• Americas

  • Brazil: +16%

  • Canada: No change

  • Colombia: -12%

  • Mexico: -8%

  • USA: No change

  • Unlisted regions: No change
     

• Asia-Pacific & OCE

  • Australia: -6%

  • Indonesia: -6%

  • Japan: +12%

  • Korea: +6%

  • Malaysia: +5%

  • New Zealand: -6%

  • Vietnam: -8%

  • Unlisted regions: No change
     

• Europe & MENA

  • Czech Republic: -7%

  • Hungary: +8%

  • Turkey: +24%

  • Ukraine: +76%

  • Unlisted regions: No change
     

Korea, Taiwan, and Japan Servers Timing

The Taiwan Server Double Bonus Promo will run from September 19 9:00 AM PST (September 20 00:00 AM +8 GMT) to the time of the price change on October 3 9:00 AM PST (October 4 00:00 AM +8 GMT).

On the Korean Server the bonus period will see an additional 10% promo and will run from September 4 9:00 AM PST (September 5 1:00 AM KST) until the date of the price change on Sept 22 8:00 AM PST (September 23 00:00 AM KST).

For the Japan Server the date and time of the price change and Double Bonus Promo will be announced on local game social channels in the future.